Visiting Japan has become a bucket-list ambition with growing numbers of travellers. Over the past 25 years visitor figures have soared, from 4m in 2000 to 36m in 2024 – a figure that is expected to rise to 60m by 2030. The projections come from Inside Travel Group, celebrating the 25th anniversary of its InsideJapan […]
Unlocking new destinations to match Japan’s growing tourism appeal
